Online Masterclass - Understanding Reinforcement
Wed 26 Aug
|Zoom
Discover how reinforcement really works and learn how to use it more effectively to build better behaviour, stronger habits and a happier relationship with your dog.
Time & Location
26 Aug 2026, 18:00 – 19:00
Zoom
About the event
Why does your dog keep doing some behaviours again and again while others seem impossible to teach?
Understanding Reinforcement is a practical online masterclass exploring one of the most important principles in dog training: behaviour that is reinforced is more likely to happen again.
We’ll look at how reinforcement works in everyday life, how dogs decide what is rewarding, and why we can sometimes accidentally strengthen behaviours we would actually like to reduce.
During the session we’ll cover:
What reinforcement really means
Positive and negative reinforcement explained simply